International free-lance journalist specialised in agrifood and ingredients with 20+ years of expertise in B2B2C food trends, branding, and journalism.

Founder and Director at Origenal Story*, an international food & ingredients consultancy that uncovers new revenue streams for innovative brands aiming at creating a world where a circular economy is the norm.

Our sweet spot is at the intersection of food + science + humankind + marketing + sustainability.

 *Origenal Story’s new website & services will be launched end of October 2022.